Senior Marketing and Events Officer
Permanent role
Location: UK Homebased with the requirement to attend face to face meetings and events within the UK. All travel costs can be expensed
An exciting opportunity exists for a Senior Marketing and Events Officer whose job it will be to work closely with the Head of Marketing to help deliver an annual engagement plan including the delivery of digital and in-person member events and deliver marketing campaigns for IEMA members with its aim to increase satisfaction and encourage member retention. The role will also be responsible for supporting with the delivery of IEMA Connect; IEMA’s annual members conference, and to help support the development and expansion of partnerships with industry leading events to increase IEMA’s profile.
The role: Key Responsibilities and Accountabilities:
You will be responsible for the following activities;
- Help plan and deliver a programme of internally-led events, both digital and face-to-face.
- Ensure that the engagement plan delivers on IEMA’s business objectives while pulling together a seamless experience for IEMA members.
- Help to deliver the annual, online, global members’ conference, IEMA Connect, by planning the project inclusive of logistics and agenda, and being a core part of a project team to deliver a conference that will increase satisfaction and retention, and showcase our diverse profession.
- Coordinate marketing campaigns to promote IEMA’s webinar programme, including putting the webinar registration online, creating a promotional plan, and providing feedback from members after the webinar to support the development of the engagement programme.
- The webinar series includes stand-alone policy and practice sessions, member only series like How To and policy consultations such as the Environment Bill.
- Build relationships with industry event producers to help increase IEMA’s profile in line with business objectives through mutually beneficial working agreements, or contras.
- This includes researching current industry events, working with the senior leadership team to establish priorities, building relationships with event organisers, creating partnership agreements and coordinating IEMA’s resource to deliver the agreements.
- Help to act as brand guardian, ensuring that brand guidelines are adhered to across marketing platforms and materials, review and update branding resources and make any suggestions for change.
- Work with the Head of Marketing to help deliver effective marketing campaigns to support IEMA’s objectives for retention of new individual members, the sale of training courses and other partner activities.
How to apply:
For job enquiries or to apply:
Write to IEMA’s HR Partners at [email protected]. Your application must include a CV and a cover letter. In your cover letter you must set out the relevant experience you have and why you believe you are suitable for this role.
Closing Date for Applications : Friday 28th February 2025
