How to put circularity at the heart of business strategy

29th July 2024


A guide published by IEMA earlier this year explores how to integrate circular strategies into business models.

How to Integrate Circular Strategies into your Business Model aims to identify and answer key questions that will help businesses devise effective circular models and create more value for businesses and customers while ensuring that circular practice is beneficial in the long term for all involved, upstream and downstream of a business’s core activities.

This guide aims to help kickstart a redesign of overall organisational strategy, or to design a strategy for a new business. It includes thinking on the importance of circular strategies alongside how they can create more value for customers.

Other sections focus on operational changes needed to support circular strategies and how specific goals around narrowing and regeneration can boost efficiency and effectiveness.

Visit bit.ly/Circular_Strategies to download the guide

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