New website to help firms value natural capital

Coca-Cola, Shell and Xerox are among 41 companies sharing on a new free website how they are incorporating natural capital into their business strategies and operations

The Natural Capital Business Hub (naturalcapitalhub.org) aims to help organisations better consider the business value of ecosystem services, such as access to clean water and minerals.

The website hosts company case studies, tools designed to help practitioners make the business case for considering natural capital, and frameworks for firms to take action.

Its creators hope it will offer opportunities for companies to work together to preserve natural capital assets.

“There is not a silver bullet approach to assessing or managing natural capital... but the solutions are within reach,” said Amy O’Meara, director of the Corporate Eco Forum. “Right now, too many opportunities for action and collaboration are going unnoticed. We hope the hub will begin to change that.”